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totally changing my mind, sort of…
I’ve changed my mind and signed up to facebook. Not because I was desperate to connect to everyone I worked with in 1998 or did my GCSEs with, but because I couldn’t get to all the brand facebook...
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Fangs for the distraction
I came across a great phrase the other day – Time Vampires. Which seems to be commonly defined as distractions or events that take you away from your working day. So hello, Twitter. And hi there to...
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Blogger relations – are you going after Influential Alphas or Niche Specialists?
I’ve been thinking about the whole online sphere of influence thing recently. I contributed a chart on the subject a while back to Neil Perkin’s crowdsourced presentation about online communities: But...
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Thanks to facebook, you now get papped at parties
Late last Friday night I wasted a good half hour of my life I could have better spent sleeping having a major Clothes Crisis. The crisis was in response to my sister’s Hen Do the following day, but it...
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newsflash – my dinner party survey shows social technologies NOT mainstream...
Just in case you were under the impression that everyone in the UK with a degree and an internet connection must surely ‘get’ social media, I had a very enlightening conversation with a bunch of...
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The weather outside (was) frightful
I’ve perhaps been guilty of overdoing the ‘oh-my-god-its-still-snowing’ posts on the blog recently (the white stuff lasted 4 ½ weeks in the end) and I can’t imagine that anyone outside the snow-bound...
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Why I won’t be checking out the location check-in services
I’m pretty certain that I won’t be signing up to location based check-in services like Gowalla, Facebook Places and foursquare. I know I’ve said the same in the past about facebook and twitter and...
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with social media lowering the bar, are some businesses doing themselves more...
There are an awful lot of businesses and brands out there doing the whole Social Media thing rather badly. Getting Marketing Wrong isn’t a new phenomenon, I only have to look at the dross which drops...
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since when did clicking ‘like’ become the price of beginning a conversation?
I got a press release from Lemsip’s digital agency the other day, rather belatedly letting me know about their ‘It’s a Man’s Flu’ facebook campaign. I dutifully headed over there to have a look…but...
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considering overconfidence
I’ve encountered a few people recently for whom Confidence is so much not a problem…that it actually is. pic from here I think overconfidence is a trait we don’t consider enough. Because it can lead...
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